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    What is an SMM strategy

    An SMM strategy is a comprehensive action plan for promoting a brand, product, or service across social media platforms. It considers the target audience, business goals, and the specific features of each platform. A well-designed strategy boosts brand visibility, increases customer loyalty and drives sales.

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    In-depth immersion into your business

    We don’t stop at surface-level analysis. Our team explores your market, evaluates competitors, and studies your target audience to identify the most effective paths for brand development.

    Experienced team of experts

    Our professionals in branding, marketing, and design apply their deep knowledge to build strong, trusted, and recognizable brands.

    Long-term results

    We aim to build a strategy that supports long-term growth, helping your brand evolve, expand its reach, and strengthen customer relationships over time.

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    Who needs an SMM strategy

    Any business aiming to grow in the digital space needs an SMM strategy. Social media has become a powerful tool for building brand awareness and capturing audience attention. From startups to large enterprises, every organization benefits from a well-structured strategy to attract new customers and retain existing ones.


    Not only commercial entities, but also nonprofits, influencers, and even government institutions use social media to engage with their audiences. An SMM strategy helps create an effective platform for communication, fosters communities, and shapes a positive online reputation.

    What clients say

    We value long-term partnerships and our clients do too. From startups to established brands, we’re proud to deliver results people actually talk about.

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    KVERTUS

    Regarding the development of POS materials—the catalog design, branding, and pattern are well done. Everything perfectly reflects the values and essence of the brand and team. I really liked the approach of the manager and designer who worked with us. Especially the fact that they understood our situation when we needed to urgently finish something, redo it, and urgently (sometimes in the middle of the night) send it to print.

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    Elena

    CMO

    LEROY MARLIN UKRAINE

    We are very satisfied with the cooperation. All tasks are completed on time, very carefully and patiently, for which we are especially grateful.

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    Iryna

    Content Manager

    MAKTY SHOP

    Exciting landing page that really works! The team did an impressive job, creating an effective and stylish tool for attracting clients and increasing sales. Everything was timely and of high quality. Thank you for the professional and creative approach to our project!

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    Valery

    Owner

    REGNO

    Thank you to the team for the cool joint projects we have implemented! We are impressed by the creativity, efficiency, flexibility, and professionalism of your team.

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    Igor

    Marketing Manager

    WORKOUT

    Definitely positive feedback for creating banners! The team quickly made corrections, impressive communication, and complete satisfaction with the result of the work. Thank you for your professionalism!

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    Evgeniy Khvan

    Owner

    YOUR TRADING EDGE

    Many thanks to the Quizai team for their excellent work! The website turned out to be modern and, I am sure, conversion-oriented — it turned out much better than I expected. All requests and refinements were taken into account and implemented efficiently and on time. I would like to separately note your professionalism, attention to detail, and understanding of my ideas. Working with you was truly enjoyable and productive!

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    Konstantin

    Owner

    ORLIVKA

    We are very satisfied with the results for the price you offered. There are some minor details, but overall everything is fine.

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    Dmitry

    CEO

    Technology stack

    We offer the technology expertise and experience to create effective software solutions that meet your business needs and goals.

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    Boost your effectiveness

    We dive deep into your brand, audience, and goals to craft strategies that actually move the needle — no fluff, just focus. Ready to grow with a smarter strategy?

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    Blog

    FAQ

    1. Strategy
    2. /
    3. SMM strategy

    SMM strategy

    We see brands as problem solvers for consumers and businesses. We aim to create unique value of your brand.

    LET'S BUILD TOGETHER - LET'S BUILD TOGETHER - LET'S BUILD TOGETHER -LET'S BUILD TOGETHER - LET'S BUILD TOGETHER - LET'S BUILD TOGETHER -
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    SMM strategy development

    Success in social media doesn't come by chance — it depends on a carefully crafted SMM strategy. Effective brand promotion, increased recognition, and audience growth require a professional approach. By turning to Quizai for SMM strategy development, you gain access to proven tools and expert insights that pave the way to success in the world of social media.

    SMM strategy includes

    step 01

    Brand session and goal setting

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    step 02

    Comprehensive business analysis

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    Our Cases

    Why choose Quizai

    At Quizai, we provide deep analysis and a personalized approach to developing your brand’s SMM strategy. Our expert team identifies your brand’s strengths, creates a practical, results-driven strategy, and helps you implement it for maximum impact with your audience. We’re dedicated to building strong brands that earn trust and long-term customer loyalty.

    Get a detailed and clear offer for your business

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    Adherence to the latest standards of vibrancy, broad evidence and broader efforts to assist our clients have ensured our strategic alignment with market leading companies in rich sectors and regions.

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    step 03

    Analysis of competitors

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    step 04

    Target audience research

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    step 05

    Social media positioning

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    step 06

    Tone of voice definition

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    step 07

    Social Media Guidelines

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    step 08

    Content strategy development

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    100+ clients worldwide

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    Brand strategyBrandingMarketing strategySMM strategy

    Construction

    GOST

    Developed a brand and marketing strategy for entering the B2C market

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    Brand strategyGuidelines for social mediaMarketplaces

    Healthcare

    Bio Structure Lab

    We created a unique corporate style and a website that will be able to attract new customers of the company in Ukraine, Austria and Germany.

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    Ecommerce

    Cohort Analysis in eCommerce

    03.09.2025 · 20 min

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    Ecommerce

    What is Outreach and How It Works

    03.04.2025 · 25 min

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    Advertising

    How to Set Up Your Target Audience

    03.04.2025 · 20 min